Tom Fords’ Gucci for Absolut Vodka

In 1999, Tom Ford of Gucci collaborated with Absolut vodka on an advertisement for the brand. The ad was photographed in a Paris nightclub by Mario Testino. Models dancing through foam-wearing timeless, 1 of 1 Gucci pieces, with an overall disco feel. American, Italian, & British Vogue were the only magazines that featured the campaign. 📚


In an interview with The Guardian, Tom Ford spoke about the disco era saying “that whole period seems to make most people smile” - “I’m trapped in the disco era because those are the songs that I remember from growing up.”


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